Author: adminIBS

Top Social Media Marketing Strategies That Work in 2025

Top Social Media Marketing Strategies That Work in 2025

In a world where there are over 5.22 billion active social media users globally, the need for smart and up-to-date social media marketing strategies in 2025 has never been greater. Whether you’re a small business…
Top 10 Alternatives to Google Ads for Small Businesses

Top 10 Alternatives to Google Ads for Small Businesses

When we started advising small businesses years ago, Google Ads was the go-to for paid search. Today’s paid marketing landscape is richer and more varied, and that’s great news for my small business clients. If…
Best Social Media Platforms for My Business Growth: Instagram vs LinkedIn vs Facebook vs YouTube

Best Social Media Platforms for My Business Growth: Instagram vs LinkedIn vs Facebook vs YouTube

When I think about growing my business online, social media is the first place I go. The right platform helps me find customers, build trust and convert interest into revenue. In this guide, written from…
WordPress vs Shopify: Which Is Better

WordPress vs Shopify: Which Is Better?

Choosing the right platform for your business website is one of the most crucial decisions you’ll make. In today’s competitive digital world, a well-built website is not just a digital brochure; it’s the foundation of…